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Interview: Bruno Chatelin, COO, Filmfestivals Entertainment
Group:
9th January 2004
What's your background?
MBA
graduated
With international ad agencies for 10 years
(JWT)
Film distributor 10 years (marketing Dr and
MD)
Internet entrepreneur since 1998
What
are the main services of Filmfestivals Entertainment
Group?
Syndication
of festival news (web + TV +new media mobile...)
Advertising promotion online for festivals &
filmmakers & large companies targeting film
pros
Consulting sponsoring service during
major festivals
What
are you aims and objectives?
Have
fun be creative stay young and innovative have
enough money to continue doing these.
How
do you balance being creative, with being practical?
Internet
allows, that, demands that (if you want to stay
alive in that business).
What
are the most popular aspects of your internet
services?
The
bulletin board service where festivals get noticed
from aspiring festival circuit filmmakers
Festivals get more than 50% of their entries
through us
What
are some of your personal and professional milestones?
Drove
a formula 1 at estoril circuit
Built the joint venture (as managing director)
between fow and UGC
French major
In charge of communication for the world cup
organisation during France 98
Mastering Dreamweaver and adobe's photoshop
illustrator
and premiere
When
did you realise that you were really onto something
with the business - Filmfestivals?
When
we saw our clients return for more services
the following year.
What
are your main challenges?
Cover
1900 festivals worldwide without having to attend
them all (regretfully)
Deliver festival news on mobile
Deliver entertainment content to new media
How
do you overcome them?
Invent
a new business
Find corespondents
Master the art of trade, in kind, swap...
How
do you capitalize on the industries premier
film industry events?
We
become partners of these large fests (Cannes
Venice...) and use this relationship to get
other large companies onboard as official sponsors
(Intel Kodak eutelsat marinastudios became sponsors
of the Cannes webcafé and buyers launge
What
motivates you?
Festival
is a unique place where talent proliferates,
I like to be around and witness simple miracles
come true: a good film meets its target thanks
to processional handling...
What
do you do to relax?
Surf,
golf and more surf (windsurf).
...end.
Editors
note: If you want to know about Film Festivals,
Bruno is clearly one of the most qualified persons
in the world, that you need to take notice of.
Links:
Film Festivals official
website
Film
Festivals - video interview with Bruno Chatelin
Film Festivals
Community
Beverly
Hills Film Festival
The Garden State Film Festival
WorldFest
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Australia: Entertainment News
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Film Festivals official
website
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